My Story

💖 My Story

Hi, I’m Miranda — but you can call me Mimi! I’m the founder and designer behind The Coast LA, a Cali-girl–inspired jewelry brand straight from the heart of Los Angeles, California. ✨

The Coast started as a dream to bring my love for jewelry and self-expression to life. I’ve always adored how jewelry lets you show off your style and personality — how every piece can tell a little story about you. But growing up with sensitive skin, I could never find pieces that were both cute and comfortable to wear every day.

That’s why I created The Coast LA — a collection of hypoallergenic, nickel-free jewelry designed for sensitive skin and made to shine with confidence. Every piece is carefully designed to blend trendiness, quality, and originality — from unique statement pieces you won’t find anywhere else to timeless keepsakes you’ll never want to take off.

This is just the beginning. I can’t wait to keep growing The Coast and expanding into even more beautifully curated jewelry and accessories — all designed with love, creativity, and a touch of that signature Cali-girl glow. 🌴